Representing a day in the life of the "new work tribe," this film campaign tells the story of a young woman exploring different ways to express herself as a creator and aspiring fashion designer.

Blending various storytelling techniques—from live action and time-lapse to motion control and 3D character animation—the film visually reinforces Samsung’s technical capabilities, including the 3D scanner, S-Pen Air Action, video editing, gaming, and more.